Perspectives by i-Comm Connect

Omnichannel is necessary for providing great customer service

Customers use a variety of channels to contact customer support representatives, including chat, phone calls, social media, email, web forms, and more. Offering multiple channels of communication, or an “omnichannel” solution, is important for businesses to please different customer preferences and those engaging with multiple devices throughout the day.

According to a study by the Aberdeen group, companies with extremely strong omnichannel customer engagement retain on average 89% of their customers, compared with 33% for companies with weak omnichannel customer engagement. The two most popular common of real-time customer support are live chat and phone calls.

In the fall of 2018, Uber announced a proprietary in-app communications solution that allows riders and drivers to communicate directly through the app via VoIP. As data is typically less expensive than a cellular connection, particularly when traveling internationally, users can save money by placing a VoIP call within the app instead of a traditional cellular call.

A smooth and safe pick up is key to Uber’s value proposition, so they developed a way for users to maintain a user’s privacy while ensuring voice and text communication are available within the app. Uber solved a specific communications problem of theirs with large-scale development costing millions of dollars. They were able to protect their bottom line, improve the customer experience, and continue to grow globally through their in-app communications initiative.

But, what if you are a company that wants to improve customer communications and don’t have the spending power of Uber? Is there anything you can do?

New York, NY (10/9/18)— i-Comm Connect is excited to announce that President, Rob Griffen, and Chief Technology Officer, Mark Anderson, will speak at the premier telecommunications event, TC3 Summit, hosted October 17-18 in Sunnyvale, CA.  The TC3 Summit is an annual event that brings together telecommunication carriers, vendors, and startups to develop partnerships and discover the latest in innovative communications technology.

i-Comm Connect was selected out of over 100 applicants to pitch their innovative contextual calling product, TACTAL, on stage to a panel of telco judges and conference audience members. The flagship product uses cutting-edge WebRTC technology to converge web-based customer communication and secure, real-time data transfer into one innovative application. i-Comm Connect will also be hosting a demo table in the Juniper Aspiration Dome for event attendees to follow up about TACTAL.

TACTAL Recognized for Exceptional Innovation for the Second Year in a Row

New York, NY (8/14/18)— i-Comm Connect is pleased to announce that TMC, a global, integrated media company, has awarded our innovative call center solution, TACTAL, a 2018 Communications Solutions Products of the Year Award for the second time in a row.

TACTAL utilizes next generation WebRTC technology to improve customer service and reduce operational expenses. The solution provides secure, web-based calling and data transfer to provide more a personalized, efficient customer experience. Simultaneously, TACTAL provides significant savings for the business on their telco costs and reduces the amount of call hand-offs through more pointed contact.  

Global car rental company, Auto Europe, saw the immediate cost-saving and customer satisfaction benefits of adding an instant call button to their website.  

New York, NY (Feb 28, 2018) - i-Comm Connect is excited to announce that TMC, a global, integrated media company, has named our product TACTAL a 2018 CUSTOMER  Product of the Year Award winner. The award recognizes vendors that are advancing the call center, CRM and teleservices industries one solution at a time. 

i-Comm Connect is dedicated to transforming the customer service industry by harnessing the power of the latest communications technologies. Our patented VoIP calling solution, TACTAL, utilizes WebRTC to provide secure, instant calling for our clients.

What is WebRTC?

WebRTC is a collection of communications protocols and APIs (application programming interfaces) that allow for instant peer-to-peer connections over the internet in real time. The growing acceptance of this technology by industry giants demonstrates that we are early adopters of a technology shaping the future of global communications.

In September, Apple released major updates to iOS and Safari, including WebRTC compatibility, which makes TACTAL operational on all major browsers and smart-devices. All other major browsers had previously integrated WebRTC compatibility into their offering, except for a small plug-in necessary for Internet Explorer 11+, which is about 3% of the market. (To learn more about WebRTC browser compatibility, click here.) Because of the growing presence of WebRTC and real-time communications, i-Comm Connect continually improves and innovates our product to stay ahead of the market. 

i-Comm Connect is excited to announce a WordPress plugin for our patented VoIP calling solution! The TACTAL Website Call Button plugin allows businesses to easily add a click to call button directly to their WordPress website without any coding or web development knowledge.

Adding an instant call button to your business’s website makes it easier for customers to contact your company, drives more sales, and improves customer satisfaction. There is no need to change anything about the way you do business, TACTAL is easily implemented to start turning website visitors into qualified leads, today!

Who is the plug-in for? 

The TACTAL plugin is for any size business that wants to connect better with their customers. You do not need to have any coding or web development knowledge, just access to your WordPress website. With the TACTAL plugin, just copy and paste your Subscription ID into WordPress and you have the freedom to customize the call button’s appearance and where it is positioned on your website. There is no need for web developers, and you can enjoy the benefits of a superior customer calling experience right from your WordPress website. 

How do I get started?

The plug-in is offered on the WordPress internal marketplace here. If you would like to request a free demo before signing up for the service click below and a member of our team will contact you.